The journal

Wind, sea and watches

Guides to choosing your strap, behind the scenes of our Breton workshop and what the press says: the whole Avel & Men world.

Découvrez nos bracelets montre marron en toile Seaqual
Featured · Brand

Discover our brown watch straps in Seaqual canvas

The Port-Louis and Larmor-Plage watch straps in Seaqual canvas are among the most popular in the Avel and Men range. Among the new additions are brown watch straps designed to sublimate a city watch, a diver’s watch or a vintage timepiece.

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Quelle longueur de bracelet montre pour quel poignet?
GuidesDecember 30, 20234 min

How to choose the right watch strap size? Full guide

When choosing a watch, every detail counts to make it both elegant and comfortable. The length of the strap plays an essential role. Avel & Men explains how to measure your existing watch strap and your wrist to choose the length that’s right for you.

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Collab avec Le Minor !
BrandJuly 11, 20231 min

Collaboration with Le Minor!

We would like to thank Le Minor, a 100% Breton maker of striped shirts and sailor sweaters, for giving us fabric to make our pouches!

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Bracelet montre de couleur : trouver la bonne combinaison
GuidesMay 29, 20234 min

Watch strap color: how to find the best combination? [Guide]

To give your watch a second life, or simply for a change of style, what could be better than a new strap? Avel and Men brings color to your collection and advises you on how to choose the right colored watch strap for your needs!

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Passion Horlogère, passion Avel and Men: découvrez le code promo de 15%!
BrandMay 2, 20231 min

Passion Horlogère, passion Avel and Men: discover the 15% promo code!

Avel and Men and Passion Horlogère invite you to treat yourself! A promo code, PASSION, valid until June 30, 2023 on the entire range of straps, watch pouches and watch rolls, to celebrate 5 years of friendship!

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Avel and Men et ses accessoires horlogers en 5 faits marquants
BrandMarch 2, 20234 min

5 key facts about Avel and Men and its watch accessories

At the beginning of 2023, Xavier Broise, co-founder of Avel and Men, went to Paris to meet Alexandre Lacharme from the YouTube channel Tocantes. It was an opportunity for the two watch lovers to discuss their passion, but also to present the brand in a litt...

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Bracelet LIP Nautic : nos conseils pour une association gagnante
GuidesFebruary 23, 20234 min

LIP Nautic strap: our tips for a successful association

The choices of straps for LIP Nautic are infinite or almost. We present our favorite options, from the deep-sea diver to the vintage model that doesn’t see the ocean so often anymore.

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Quel bracelet pour une Rolex GMT-Master [acier, cuir, toile] ?
GuidesJanuary 28, 20234 min

Watch straps guide for a Rolex GMT-Master [steel, leather, canvas]

More than half a century after its first release, the Rolex GMT remains an exceptional timepiece, and even a popular favourite. This guide presents the different strap options for a GMT-Master I or II, from the classic steel watch bracelet to the more origi...

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Choisir et changer le bracelet d’une Oméga Seasmaster [GUIDE]
GuidesJanuary 23, 20234 min

How to choose and change the strap of an Omega Seasmaster [GUIDE]

Which bracelet should you choose for your Seamaster? Depending on the model, its year and your style, the answer may vary. This guide gives you a better understanding of what kind of watch strap best suits your Seamaster and how to change it.

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Bracelet montre en toile Seaqual : l’horlogerie écoresponsable
BrandDecember 8, 20224 min

SEAQUAL canvas watch straps: eco-responsible watchmaking

Agnès and Xavier Broise, the siblings behind Avel and Men, grew up by the sea. They well know the ocean and its wonders. They have also seen, over the years, the pollution gaining ground on the beaches of their childhood, in Brittany.

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Amateur de montres : les idées cadeaux Avel and Men pour Noël
BrandNovember 22, 20224 min

Christmas gift ideas for the watch enthusiast [by Avel and Men]

Watch accessories, and especially watch rolls and other protective cases, make excellent Christmas gifts for watch enthusiasts. Here are our three ideas for gifts for timepiece lovers, based on the collection and the person’s needs.

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3 bracelets Avel and Men pour accompagner la Baltic Aquascaphe black cream
GuidesOctober 16, 20204 min

3 Avel and Men straps to go with the Baltic Aquascaphe black cream

Discover our test of the Baltic dive watch and our top 3 canvas straps to go with this neo-vintage piece.

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Quel bracelet pour l’Omega Speedmaster ?
GuidesSeptember 20, 20203 min

What watch strap goes with your Omega Speedmaster?

A quick review of the combinations that work well between Avel and Men straps and the legendary Omega Speedmaster. Discover in this article the best pairings for your Speedy with our leather and canvas straps!

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Quel bracelet pour votre Yema Superman heritage ?
GuidesAugust 24, 20205 min

What watch strap goes with your Yema Superman heritage?

An overview of the possible combinations between Avel and Men straps, made in France, and the Yema Superman heritage. Leather, sailcloth or cordura canvas straps: here is a selection of our favorite pairings!

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Bracelet montre Tampa en toile Cordura : sportif et élégant
BrandApril 9, 20204 min

Tampa watch strap in Cordura canvas: sporty and elegant

It is not an easy task to find the perfect strap for a sports watch, and diving models are certainly no exception. Both sporty and elegant, the Tampa watch strap in Cordura canvas is ideal for dressing up your diving watch on any occasion.

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Chronographe Lip Genève des années 1960 porté sur un bracelet cuir Avel and Men
BrandMarch 11, 20204 min

Chronograph Lip Genève 1960s on Avel and Men leather strap

Very few French watch brands have made a lasting impression, but the watch manufacturer Lip is definitely one of them. When Avel and Men started selling vintage watches, offered with a leather strap from their collection, it was quite natural that Lip stood...

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Bracelet montre en toile : la technicité de la voile, le confort du cuir
BrandDecember 21, 20194 min

Sailcloth watch strap: the technicality of sailing, the comfort of leather

Many brands announce that they work with sailcloth. However, very few offer watch straps made of regatta canvas, a demanding material due to its technicality and rigidity. Avel and Men uses its knowledge of watchmaking and sailing to design aesthetic and re...

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Marmotte montre : protéger ses garde-temps en voyage
BrandDecember 11, 20194 min

Watch rolls: protect your timepieces while travelling

Whether travelling or on business, it can be tricky to take your favourite timepieces with you. The watch roll is therefore an elegant, space-saving solution that is perfectly suited to protecting the various components of a watch.

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Avel and Men : des accessoires de montres inspirés du monde de la voile
BrandNovember 21, 20197 min

Avel and Men: watch accessories inspired by the world of sailing

Avel and Men is the beautiful story of a brother and sister both passionate about the open sea and watches. Gathered together in 2016 around a project aimed at linking these two passions, they have created a brand specialising in watch accessories inspired ...

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