Wind, sea and watches
Guides to choosing your strap, behind the scenes of our Breton workshop and what the press says: the whole Avel & Men world.
Discover our brown watch straps in Seaqual canvas
The Port-Louis and Larmor-Plage watch straps in Seaqual canvas are among the most popular in the Avel and Men range. Among the new additions are brown watch straps designed to sublimate a city watch, a diver’s watch or a vintage timepiece.
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Collaboration with Le Minor!
We would like to thank Le Minor, a 100% Breton maker of striped shirts and sailor sweaters, for giving us fabric to make our pouches!
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Passion Horlogère, passion Avel and Men: discover the 15% promo code!
Avel and Men and Passion Horlogère invite you to treat yourself! A promo code, PASSION, valid until June 30, 2023 on the entire range of straps, watch pouches and watch rolls, to celebrate 5 years of friendship!
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5 key facts about Avel and Men and its watch accessories
At the beginning of 2023, Xavier Broise, co-founder of Avel and Men, went to Paris to meet Alexandre Lacharme from the YouTube channel Tocantes. It was an opportunity for the two watch lovers to discuss their passion, but also to present the brand in a litt...
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SEAQUAL canvas watch straps: eco-responsible watchmaking
Agnès and Xavier Broise, the siblings behind Avel and Men, grew up by the sea. They well know the ocean and its wonders. They have also seen, over the years, the pollution gaining ground on the beaches of their childhood, in Brittany.
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Christmas gift ideas for the watch enthusiast [by Avel and Men]
Watch accessories, and especially watch rolls and other protective cases, make excellent Christmas gifts for watch enthusiasts. Here are our three ideas for gifts for timepiece lovers, based on the collection and the person’s needs.
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Tampa watch strap in Cordura canvas: sporty and elegant
It is not an easy task to find the perfect strap for a sports watch, and diving models are certainly no exception. Both sporty and elegant, the Tampa watch strap in Cordura canvas is ideal for dressing up your diving watch on any occasion.
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Chronograph Lip Genève 1960s on Avel and Men leather strap
Very few French watch brands have made a lasting impression, but the watch manufacturer Lip is definitely one of them. When Avel and Men started selling vintage watches, offered with a leather strap from their collection, it was quite natural that Lip stood...
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Sailcloth watch strap: the technicality of sailing, the comfort of leather
Many brands announce that they work with sailcloth. However, very few offer watch straps made of regatta canvas, a demanding material due to its technicality and rigidity. Avel and Men uses its knowledge of watchmaking and sailing to design aesthetic and re...
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Watch rolls: protect your timepieces while travelling
Whether travelling or on business, it can be tricky to take your favourite timepieces with you. The watch roll is therefore an elegant, space-saving solution that is perfectly suited to protecting the various components of a watch.
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Avel and Men: watch accessories inspired by the world of sailing
Avel and Men is the beautiful story of a brother and sister both passionate about the open sea and watches. Gathered together in 2016 around a project aimed at linking these two passions, they have created a brand specialising in watch accessories inspired ...
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The Breton leather goods brand, specializing in leather watch accessories and watch straps made from sailcloth, is pleased to present its Christmas selection.
Who doesn’t know a watch enthusiast in their circle? For Xavier Broise, the brand’s founder and a watch collector, the…
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Avel & Men watch rolls in Taiwan!
In Taiwan, watch collectors are turning Breton with our Ploumanac’h watch rolls!
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Watch straps made from racing sails!
Avel & Men, a Breton leather goods company that offers a range of nautical-inspired watch accessories, is pleased to present…
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Press Release: Launch of Avel & Men Watch Accessories
Do you remember? It was several months ago, but it feels like an eternity, so quickly have…
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So Why the Name "Marmotte"?
Watch lovers often rack their brains over how to transport and store their collection.…
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Interview: why Avel & Men combines leather and racing materials
We asked Xavier Broise about the technical materials and the nods to sailing found across the Avel & Men range.
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